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【#幕後真玩家】 女中醫 的工作日常 @ Cinci Leung

女中醫 的工作日常 @ Cinci Leung

Cinci是一位註冊中醫師,但同時擁有「Marketing人」的市場觸覺 --- 看準都市人注重健康的趨勢,創立養生飲品店CheckCheckCin,專售天然美味的米水、茶飲,更善於利用Facebook和Instagram來宣傳店舖,兩年內在市區黃金地段開了4間分店,生意愈做愈大。市面上健康食品何其多,CheckCheckCin卻能突圍而出,早前訪談Cinci,才知成功還須匠心獨運。

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1. 便捷養生 x 一條龍服務

Cinci主修中醫時,深知米水對身體的好處。「米水」,即白米加水煮成的飲品。「過往診症時,我時常勸病人在家煲米水,可補脾胃、性平,男女老幼都可飲用。但多數人都不願抽出時間,於是我年多前開了上環的CheckCheckCin,賣每日新鮮煮製的米水飲品。幫大家煲好、調好味,夠方便了吧 !」這裡的米水,混合白米、薏米、紅米煮成,富有豐富纖維和營養,早上飲用後精神飽滿 ! 店內更有售米水即沖粉劑,如果沒時間常常到店舖,買一盒每天也可在家自行沖調。先來試一杯米水,覺得好的話,再買回家飲用 --- 一條龍服務,不愁留不住客人。

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2. 包裝夠潮

CheckCheckCin的飲品口味「食正」眼下潮流,清甜的紫薯、紅豆、柚子薑,均屬近年熱門的健康食材。店內飲品分為7個系列,分別是「我煩躁」、「我疲憊」、「我有壓力」、「我胖了」等,更詳細列出功效,像清熱解毒的無花果葉水,解疲勞的士多啤梨乳酪米水,讓客人自己「對號入座」。店舖裝潢屬清新風格,明亮的淺色陳設,配上粉紅和粉綠色眼睫毛招牌,簡潔得來搶眼,喝過便會留下印象。

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3. 健康圖解 Instagram谷人氣

Cinci精通經營社交平台,單是CheckCheckCin的Instagram粉絲人數已近6萬,全靠簡單易明的健康圖解。像圖中這個「難道我咸濕到連個口也覺得咸咸地?」,一句搞笑問題帶出「口咸」可能是有「腎虛」問題,再推薦黑豆、黑芝麻、核桃等養生食材,搶眼又容易明白。憑這些健康知識圖解,在網上儲下大量粉絲,自家宣傳的效果分分鐘好過在雜誌登廣告。聰明玩Instagram,也是眼下市場推廣的重要元素。

【鼻敏感發作】唔好問我尋晚發生咩事... ???????????? #鼻敏感人心照 #IKnowThatFeelBro #一早就腫到豬頭的bluemonday 一早起身腫到豬頭? 深信有過鼻敏感的人都會明白,每當天氣轉涼,鼻敏感就會沒預兆的降臨。早上一醒來連環打20個噴嚏,鼻子也搽得紅紅;然後又因為天氣凍了,尋找冬天衣物的同時,衣服的灰塵和纖維四處飛揚,鼻子受罪連帶眼睛也過敏。有鼻敏感的人本身多數因血液循環問題,已擁有大大的黑眼圈,鼻敏感突發時眼睛更是痕癢紅腫,經過這樣的一個早上,出門口時整塊面已經腫得似豬頭一樣。此時除了立即吃過敏藥物外,也可按按這個急救鼻敏感穴位!可以即時緩解突發性的鼻塞、鼻痕,疏通呼吸道氣血的流暢。 急救鼻敏感穴位﹣迎香穴 位置:鼻翼外緣中點旁 功效:驅風、通鼻竅及止涕,舒緩急性鼻敏感發作時的痕癢、鼻塞、鼻水和噴嚏。 Woke up with a swollen face? People with nasal allergy understand this very well- when the temperature drops, the allergies will attack without warning. As soon as you wake up, you first sneeze uncontrollable, and then your nose becomes very red from all the wiping. As the weather cools, you also try to dig up your winter clothes and dusts get everywhere and even your eyes suffer with allergies. People with nasal allergies typically have poor blood circulation and already have big dark eye circles. Coupled with onset of allergies, eyes may itch and become red as well and after a morning of struggle, the entire face may be quite swollen. Aside from taking antihistamines, try pressing on this emergency nasal allergy relief acupuncture point! It can help to relieve sudden onset of stuffed nose, itchy nose, and improves respiratory qi and blood circulation. Emergency nasal allergy relieve point- Ying Xiang Point Location: at the level of the midpoint of the lateral part of the nasal wing Effects: expels wind, clears stuffed nose and stops runny nose. Relieves symptoms associated with nasal allergies such as itchy nose, stuffed and runny nose, sneezing.

CheckCheckCin(@checkcheckcin)分享的貼文 於 張貼

CheckCheckCin(@checkcheckcin)分享的貼文 張貼

CheckCheckCin(@checkcheckcin)分享的貼文 張貼

 

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